The atmosphere was more akin to a rock concert than a low-key coffee shop get-together: thumping music, people sipping on beers, everyone packed together to stay close to the action and fans chanting the names of baristas as if they were rock stars. It was joked that the sharply-dressed male baristas should start a hipster boy band, since they obviously already possessed the ability to make crowds go wild.
I encounter a lot of confusion behind the coffee counter, mostly because of a lot of the coffee misinformation that's floating around out there. I'm not going to claim that my definitions below are the end-all, be-all... but in the course of my coffee career I've seen all of these play out to be mostly accurate definitions. Write me via Carrier Pigeon if they're not.
Neil Strauss wrote The Game: Penetrating the Secret Society of Pickup Artists as a how-to guide for getting laid. I detest this shit rag for its glorification of horny nerdsters tricking women into consent; yet, The Game led me to an important realization. I discovered the origins of The Barista Crush.
Swirling around in your morning joe is a complex solution made up of plant cellulose, lipids, minerals, acids, caffeine, proteins and sugars. You can thank these materials for giving your coffee its flavor. Yum! Well... mostly yum: only about 30% of the coffee bean is dissolvable, and only 18-22% of it even tastes good. Yeah, I know. The math doesn't really seem to be in our favor, does it?
In which I spend an afternoon on a farm. Don't worry, I'm not trading my Danskos and jeggings for a pair of overalls any time soon, y'all. Pass the coffee.
You've recently realized that your coffee at home is sub-par and want to step up your brewing game. You've heard about manual brewing (aka not-a-Mr-Coffee-machine) and want to play around with some manual brewing devices at home. Yaaaas. The first step to fixing a problem is admitting that you have a problem.